Louis Masai uses his art as an agent for change and ecological awareness. He is an artist first and foremost but his strong beliefs inform his practice at every turn. His work explores the ecological issue facing mankind; possibly the greatest threat we have ever faced and one which this generation has a duty to address. His street art is a dialogue and complementary to his gallery work. He paints on the streets because that is the most impactful place for his message. An artist at heart, Louis is increasingly seen as an activist, a term he uses with some reluctance whilst acknowledging the power of visual language and social media.